We have previousley discussed some ways to SEO your wordpress blog. Now that you have built a good traffic, it is time for you to start trying to increase the revenues from your Adsense blog.
Things to know Adsense ads before starting.
Some of the most important things to know about Blog adsense integration, are the Ad placement, and CTR.
The Ad placement is the location where you select to place your adsense code. for example, below the header, in the sidebars, before the comments section.
CTR is the Click thought rate. it is a ratio of clicks to total ad displays, higher CTR is always better. a CTR of more than 10% is great for bloggers. you can know the CTR of each of your ad blocks from the adsense reports page.
Whats the best Ad location on WordPress ?
Some argue that the best location to place your advertisements on a WordPress page is the top wide banner. others prefer to place ads after the end of the article and before the comments, giving the visitor suggestions on where to go after finishing the page.
In my case, the best ad placement I ever used is below the title , aligned to the left with the beginning of the article. It may not look very nice, but it has the best CTR I had on this blog : 5%. i.e 5 clicks for each 100 views.
I assume that this configuration works best for me because my top keywords are bringing visitor looking to download something, so they are eye scanning the body of the document for links.
Adsense vertical ads (like the one to your right on this page.) have a lower CTR, 1-2% but it is ok to keep it, since you can have up to three google adsense ads on a page.
A good wordpress theme will provide you with many widget location to use for ads placement, if you don’t have these you will have to edit the theme to insert your ad.
Where not to place google ads on your blog
Do not try to place ads below pictures to fool the visitor into thinking that ads are descriptions for your photos. thats forbidden by google.
Also never place your ads in pages with no contents, or inside the admin menus, that may get your account suspended